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3D Rendering for Amazon FBA Product Listing
🎨 Amazon FBA

3D Rendering for Amazon FBA Product Listing

📅 Game On Group
⏱️ 4 min read
✍️ Editor

When we think about strategies for improving our CTR or Conversion Rate, the first thing we usually decide to do is change our images. A new option has arrived — 3D Rendering — and many sellers are wondering which is better.

When we think about strategies for improving our CTR or our Conversion Rate, the first thing we usually decide to do is to change our images and video. We perform A/B testing and check if a different Main Image, Product video, or Infographic in the listing will improve our KPIs.

So far, sellers have been using conventional product photography. However, a new option for creating engaging photos & videos has arrived — 3D Rendering — and some of you are probably wondering: what are the differences between the two, and which way is best for me?

What is 3D Rendering?

3D Rendering is a computerized process, on virtual models, in which images or 3D simulation videos are created. In this process, the geometry of the product, lighting, shadows, texture, transparency, and other various parameters are taken into consideration, in order to achieve a coherent, realistic, high-quality image.

3D Rendering VS. Conventional Photography

💰 Saving Time & Money

3D rendering doesn't require the product itself. The whole process is performed using a computer and unique graphic software, so there is no need to order product samples for photoshoots. There's no need to pay for a photographer, graphic designer, models, outdoor photoshoots, or special venues. The waiting time is much shorter because the whole creation process has been shortened.

🏆 Image Quality & Competitive Advantage

The product rendering looks more realistic and sharper than in ordinary photography. Thus, the images will set you apart from your competitors on the listing.

Where Do I Start?

Currently, there are not many companies that offer a 3D rendering service tailored to Amazon sellers, but a short search or recommendation from a friend will provide some results to compare.

Key Points to Check Before Choosing a Service Provider

1
What the offer includes — The number of photos and videos, image style (atmosphere, usage, product specs), A/B testing for main image, type of video (product, advertising, branding).
2
What is the workflow? — The quality of the file is not the only important thing. The design must meet your clients' needs and present solutions to their pain points.
3
Does the service provider know your field? — They must know the right dimensions for your content and the platform's rules. On Amazon, an image that doesn't meet TOS can get your listing suspended.
4
Time — How long will it take to complete the work?
5
Service — What happens if you didn't like the design or wish to make changes?
6
Price — Prices on the market range around $1,000–$2,000, varying by quality, experience, number of products, and scope of work.

🚀 At Game On Group, we also offer 3D Rendering service

Our prices are surprising and not like the prices on the market. Our service includes analysis and feasibility testing, simulation of the product at different angles, characterization of the product, designing based on market and competitors research, infographic, revisions and modifications to your satisfaction.

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